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Cost Per Impression (CPM)

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Cost Per Impression (CPM) is measured per thousand impressions and is the standard for Television, Radio, Print and many other mediums. Digi Craft CPM advertising is delivered through our TV, Video, Print and Radio campaigns.

We can strategically place TV and Radio ads on national and local stations. We can place your ad on stationary and mobile billboards as well as in any print media. We are experts in configuring your advertising effectiveness within these mediums.

We account for our CPM efforts by combining your campaign's impressions and response results into our Digi Craft Performance™ software. Our state-of-the-art software calculates the effectiveness of your CPM campaigns by creating a detail database relating to the direct response of your campaigns.